McCarthy Commercial Vehicles Alrode received the coveted Dealer of the Year award at the recent UD Trucks’ Dealer Conference held in Cape Town. The dealership was only opened five years ago in an attempt to provide a better service to customers in the south and was initially overseen by the McCarthy Commercial Boksburg team before a full-time management team under the leadership of dealer principal Fernando de Sousa was appointed in 2011.
It was always everybody’s aim to win the prestigious title,’ says Fernando, “and the first objective was to fully comply with the manufacturers’ requirements. We all pulled together to make it happen. We worked hard at delivering only the best service and building strong relationships with our customers. We had to meet and exceed
UD Trucks’ stringent quality standards and were continuously measured across all disciplines, from parts to sales to service and admin.’
“Ultimately, being judged Dealer of the Year is about going the extra mile for their customers,’ says Jacques Carelse, managing director of UD Trucks Southern Africa.
“We believe that this award is a reflection of our dedication to bring our customers the most dependable products and services. Customer relations are a vital focus area in our organisation, and we place great value on building lasting relationships with the people that purchase our products,’ he notes.
“We are extremely proud of Fernando and his team on this wonderful achievement and we want to thank our valued customers for helping us to make it happen,’ says
McCarthy Commercial Regional Executive, Peter English.
Franchise CEO Colyn Nel agrees. “Even though the management team was relatively inexperienced, as many were promoted from the Boksburg branch, they never let that
stand in their way,’ he says.