When FAW trucks first appeared on South African roads 30 years ago, the Chinese OEM and its local importer, FAW South Africa, faced a tough challenge in transforming negative market perceptions of Chinese vehicles. Today, with a 30-year track record behind it and a growing market share, FAW South Africa has proved the naysayers wrong.
As testimony to FAW’s success in the South African trucking sector, FAW South Africa celebrated its 30th anniversary at the organisation’s manufacturing plant in Coega Gqeberha on 9 May 2024.
According to Jian Yang, FAW South Africa CEO: “The overarching theme of the celebration revolved around the harmonious fusion of Chinese and South African cultures, which has been instrumental in driving FAW South Africa’s success over the past thirty years in Southern Africa.”
The event guest list included government, embassy and ministerial officials, FAW Group representatives, local dealer representatives, FAW customers, FAW employees, media representatives from both local and Chinese markets, as well as finance and business partners.
New FAW 550hp 6×4 unveiled
A highlight of the event was the unveiling of the much-anticipated FAW JH6 550hp 6×4 truck-tractor, which will join two other JH6 6×4 derivatives that have sold well over 1000 units locally since their release in mid-2022.
The evening’s programme also featured award presentations recognising the longstanding contributions of dealers, customers, and employees. Another key focal point of the event was commemorating the founding of FAW South Africa via the joint-investment forged by FAW Group and the China-Africa Development Fund in 1994.
“It was a gathering of industry leaders and stakeholders, symbolising three decades of success and partnership,” says Yang.
Expressing gratitude for the unwavering support received from South African customers, partner, and stakeholders throughout the years, Yang reiterated FAW’s commitment to maintaining its position as a trusted partner for businesses worldwide.
